First 'live' marketing experiment kicks-off in Seesmic

So recent user numbers seem to suggest Seesmic (think Twitter meets YouTube) is going from strength to strength, all good considering it is still in private alpha.

I have just been speaking with Dan Light, Head of Interactive at PPC and it turns out he has just kicked off the first 'live' marketing experiment on the video platform.

It is still in its infancy and still very much live so you can follow the tale as it unfolds.

Dan has pulled together a summary of the story so far on his blog.