End of Facebook? It was just blip

So last month I blogged on how, for the first time, the press had got its teeth into Facebook as user numbers were down over the Christmas period.

They saw it as the beginning of the end.

They were wrong.

Spider in PR Week

So PR Week covered the news that we have been hired by Screenrush. Hope to share some case studies here later in the year for building a brand's online presence amongst niche communities online!

Award-winning Mantra PR

So Nicky and I went along to the UK Technology Innovation and Growth Awards where we were nominated in the PR Campaign of the Year category for our work for The Cloud.

And we won! We beat off a number of tier one PR agencies for our launch of The Cloud's City of London WiFi network last April.

This video little sample of some of the broadcast coverage we secured...

"We're getting bored of Facebook!!"

All that talk of online video reminded me of a viral that's been doing the rounds recently - The Facebook Anthem. 500,000 hits in a week is pretty good and it does fuel the fire that people are getting a bit bored of the 'book.



It seems like only yesterday these geeky kids at Cambridge were first singing its praises before the rest of the world cottoned on...

MySpace, Hi-Five!

So Channel Five yesterday announced it will be producing a 'youth-focused' news broadcast, distributed on social network, MySpace. This is the second UK broadcaster (the BBC signed up in January) to begin distributing content on MySpace this year.

So is online TV finally ready for the mainstream consumer?

As always, content and access will be the key. Broadcasters and content owners are spending time and money ensuring their content is available on as many platforms (IPTV, mobile, online) as possible and accessible from as many places as possible (The BBC recently inked a deal with our client The Cloud to offer access to BBC content free from 7,500 locations across the UK).

2008 is finally looking to be online video/TV's year now bandwidth has caught up with the US. And here's just a few companies proving just that:

• YouTube - you have probably heard of them...

• iTunes - finally offering movies and TV shows oustide the US. WIN!

• blinkBox - send clips from your favourite films with personalised messages to your mates
  

• Babelgum - what Joost tried to be....

• Hulu - new venture from Newscorp and NBC offering ad-supported free content from over 50 TV networks, movie studios and web-based productions

• Kangeroo - the online venture between BBC Worldwide, Channel 4 and ITV which claims to do for broadband what Freeview did for Digital TV
  

Groceries hit the G Spot

Great online viral ad here for our client MySupermarket. It has already been picked up by TV Ad show, Commercial Breakdown